How UCLA volleyball player Zayna Meyer strengthened her social media presence
Zayna Meyer is a current UCLA volleyball athlete pursuing her master’s in education. Meyer recently graduated from Long Beach State with a degree in business marketing and has amassed a social media following of over 75,000 on Instagram and TikTok. Tips for Student-Athletes to Build Their Following from Scratch For athletes working to build a […]
Your Personal Brand Is Your Superpower: NIL Starts With Your Story
Brand development expert Vickie Saunders, CEO of The Athlete Brand Builder, shares insights on getting started with leveraging name, image, and likeness. Hi, I’m Vickie, and after more than a decade working with athletes around the world, there’s one thing I wish every student-athlete truly believed: your story matters: and it’s the foundation of your NIL […]
NIL Tips & Tricks: Athlete and Administrator Advice from Industry Professionals
At the 2024 NIL Summit, Teamworks Senior Account Executive Sean Kelly spoke to the following industry leaders in athlete education: Danielle Davison, Assistant AD for NIL, University of Michigan Mercedes Sapp, Director of NIL Engagements, University of South Florida Kat Reekmans, Enrolled Agent, TurboTax Key topics include financial advice for collegiate athletes, guidance on exploring […]
NIL Real Talk: Preparing for Life Outside of Sports with Brooke Frazier, Jenna Kirby & Mackenzie Sullivan
Three women’s collegiate athletes discuss building their personal brands and the opportunities in which NIL has helped their careers advance. In this episode of NIL Real Talk, Brooke Frazier, Jenna Kirby, and Mackenzie Sullivan sit down for a discussion on all things NIL (Name, Image, and Likeness) and the growth of women’s sports. Topics of […]
NIL Real Talk: Building Brands & Balancing School with Austin Barber, Keldric Faulk & Francis Mauigoa
Three of the country’s top football players provide their unique perspectives on navigating NIL in a conversation with former professional football player Brandon Spikes. In this episode of NIL Real Talk, former NFL star Brandon Spikes sits down with top Division I football athletes — Francis Mauigoa, Keldric Faulk, and Austin Barber — for an […]
Star Power: Gators QB DJ Lagway’s NIL Game a Big Winner
Florida starting quarterback DJ Lagway is only a sophomore, but he’s still managed to become one of the biggest players in the NIL space. With deals from the likes of Jordan Brand, Gatorade, and Beats by Dre, Lagway has already earned his fair share of national recognition. However, the sophomore’s business impact is arguably even […]
Why Kerrianne McClay thinks student-athletes at midmajors can, and should, take advantage of NIL opportunities
Former Ball State field hockey player shows that NIL success comes down to effort, and proves her ‘cold calling’ strategy is the key to securing deals. Read full article >